AB Consulting
Your new best strategy
My mission
I help you re-examine your company’s unique strengths, and from there, re-think your strategy and opportunities.
About me
After studying physics at Ecole Polytechnique in Lausanne, I spent five years as project manager IBM. From there I went to to earn an MBA (with distinction) at INSEAD. After which I joined Capital Group, one of the world’s largest and most respected fund managers, spending 15 years of intense travel around the world meeting company executives, discussing strategy and finances, and translating this into successful equity investments. I then transitioned to independent consulting for Private Equity funds, then to strategic consulting, leveraging my unique experience gathered by exposure with hundreds of companies around the world.On the side I am also active with startups as co-investor, mentor, visiting lecturer, having conducted several projets to various prizes. Aside from work I love spending time with my family, singing, playing the guitar. I also enjoy ski-touring, mountaineering, and open water long distance swimming.
Strategic Consulting
My career at Capital Group, one of the most respected global fund managers with a fundamental approach to investment, and nearly two decades of global travel, meeting companies, visiting their operations, discussing value creation, then investing (either equities, or Private Equity) have ideally placed me to help you question, re-align, execute your business strategy in a fast-changing world. I stay at the forefront of research in the field, and am an Ambassador of the very powerful Market Opportunity Navigator (Gruber / Tal).
Startups/ Translating innovation into a business
I have used my extensive business and investment experience to bear to helping Swiss and international startups Swiss at all stages, from identifying the best business model based on a new technology, to developing extensive business plans, and all the steps in-between. Many projects enjoyed the support from Innosuisse (Swiss government innovation agency) as well as accelerators such as Tech4Eva (femtech), Tech4Growth (deeptech), FONGIT (canton of Geneva) etc. I also regularly give classes as visiting lecturer (EPFL, INSEAD, CSEM, Adolphe Merkle Institute, CSEM, HEIG-VD), and co-directed master projects for EPFL students. And I have been closely involved in a sport tech startup.
Startup funding
Given my long experience with fund clients, investors, and companies, I have been able to help many startups with their fundraising strategy and its execution. At the early stages this has including pursuing grants, at the later stages “simply” coming with an optimized pitch to help investors best understand the opportunity. Finally in particularly promising situations I have introduced startups to my network, typically UHNWI, family offices, BA, VCs.
Client's returns
“Antoine has led us efficiently, and in an always positive spirit, through the process of re-examining our strategy based on our core abilities, choosing the best options, developing business plans for each, then coming to a final decision of what to keep / not, and presenting it to our Board including representatives of local authorities. We are happy to recommend his work.”
“Antoine has masterfully led two days of workshops to help us re-examine our strategy, and have the courage to both break with the past where needed, and have the courage to take the plunge towards new opportunities. The Market Opportunity Navigator, a tool for which he is an ambassador, has been very useful to structure the whole process. Finally his vast business and investment experience has brought a much richer and broader dimension. We are glad to recommend him.”
“Antoine has been very helpful in clarifying how investors think and look at opportunities. He has been instrumental in changing our approach from grant-like, to presenting a much more mature business plan, and clarifying to investors how they stood to benefit. We are happy to recommend him to any startup seeking to optimize their fundraising strategy and its execution.”
Certified Expert and Ambassador for the Market Opportunity Navigator
